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Development Partnerships

14Hotel Brands
1,600+Signed & Managed Hotels
40M+Members
AIPowered by betterwood AI

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Discuss a Partnership

Brand Advantages

A Diverse Brand Portfolio

betterwood brings together brands for city business travel, nature retreats and cultural experiences, with a presence in China, Japan and Indonesia.

Eastern Aesthetics

MajesTang and MaisonLee bring Eastern aesthetics into hotel spaces and hospitality, expressing cultural character through their design and guest experiences.

Member and Corporate Travel Channels

betterwood connects guests and hotels through the official app and connections with mainstream corporate travel management platforms, supporting both personal and business travel.

betterwood AI Experiences

The intelligent brain behind hotel services. At hotels connected to betterwood AI, guests can submit requests through the betterwood app. betterwood AI intelligently understands their needs, responds quickly and provides service anytime, anywhere.

Tiangan Dizhi Annual Renewal

An annual cycle of development, launches, phased renewal and member marketing introduces new room types and experiences, building a mix of products from different years within a hotel.

Backed by Leading Investors

Backed by leading investors including Ocean Link, General Atlantic, Sequoia China and Trip.com, betterwood strengthens its competitive edge in products and services.

Franchise Brands

MajesTang guest room with a bathtub, red sofa and city views at dusk

MajesTang

Timeless Eastern Hospitality. Global Luxury Business Travel.

From the welcome on arrival to spaces for dining and gathering, MajesTang brings Eastern culture into every stay. Attentive service in the smallest details makes every meeting, celebration and journey feel thoughtfully hosted. It is a luxury hotel brand that celebrates achievement and the beauty of culture.

MaisonLee guest room with floor-to-ceiling windows and a warm-toned sitting area

MaisonLee

Thoughtful Service. Effortless Business Travel.

Find a moment of elegance inspired by the Tang dynasty between the demands of city travel. MaisonLee brings Eastern aesthetics into contemporary stays, creating moments worth slowing down for, even on the busiest itinerary.

Property Requirements

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Property requirements for MajesTang and MaisonLee
RequirementMajesTangMaisonLee
Guestroom CountAt least 150 guestrooms, with 150-room and 200-room schemes.At least 100 guestrooms, with a target of 100–150.
Guestroom AreaMain guestroom types: net area of at least 40 m². In first-tier cities, base room types may have a net area of at least 35 m².Base room types: net area of at least 28 m², or at least 24 m² in first-tier cities.
Lobby Area150-room scheme: at least 250 m². 200-room scheme: at least 360 m². These areas include only the welcome, reception and waiting areas.Reception and waiting areas: at least 100 m². The lobby and supporting facilities together require at least 500 m², including the breakfast room and other supporting spaces.
Elevator RequirementsOne guest elevator per 80 guestrooms, with at least 2; hotels with more than 300 guestrooms require at least 4. One service elevator per 200 guestrooms, with at least 2. Elevators and elevator lobbies must not be shared with other properties.One guest elevator per 100 guestrooms in the guestroom area, with at least 1. At least 1 guestroom service elevator is required. Elevators and elevator lobbies must not be shared with other properties.
Site RequirementsResidential or commercial-residential buildings, fragmented sale-and-leaseback premises within the operating area, and windowless guestrooms are not accepted. Mixed-use buildings require a separate hotel zone, entrance and elevators. Ownership must be clear and lawful. A separate back-of-house entrance must not cross guest circulation routes.Residential or commercial-residential buildings, fragmented sale-and-leaseback premises within the operating area, and windowless guestrooms are not accepted. Mixed-use buildings require a separate hotel zone, entrance and elevators. Ownership must be clear and lawful. A separate back-of-house entrance must not cross guest circulation routes.
City LocationSubject to project-specific discussionsSubject to project-specific discussions

Partnership Process

  1. Submit an Application

  2. Project Survey

  3. Project Decision

  4. Contract Signing

  5. Design and Construction

  6. Opening and Operations

Franchise Enquiries

Franchise Hotline400-838-2929

Please include your city, business district or property location, and a brief property overview in your email.